Who we are · Communication and press office studio in Venice
goal: create value
Micaela Scapin Comunicazione is a communication and press office studio with its registered office in Mestre, Venice, and its operational headquarters in Mirano (VE). Led by professional journalist Micaela Scapin, the team supports brands, companies, venues and professionals in the luxury, hospitality and tourism, food & wine, fashion and art sectors, providing press office, PR, brand communication, social media management, destination marketing and event management.
Telling the story and identity of a brand, venue or professional in a distinctive and unmistakable way—and reaching an increasingly broad and engaged audience—requires a multidisciplinary set of skills.
We have evolved alongside the communications industry and keep a close eye on emerging trends. That is why we use constantly evolving channels and formats to tell each client’s story in a distinctive and unmistakable way.
Expertise
- press office
- PR
- digital marketing and social media management
- destination marketing strategy development
- event management
- tailored communication strategies for each project
The team
Journalists, marketing consultants and creatives: different skills, one shared approach.
Micaela Scapin
Brand Communication Manager
A professional journalist, communication consultant and brand specialist, she holds a degree in Political Science from the University of Padua and brings extensive editorial experience. Over the years she has built cross-disciplinary expertise in marketing and communication, supported by high-level training such as the Jobleader Course in Marketing and Communication at CUOA Business School and the Master's in Luxury Goods Marketing and Communication at 24Ore Business School in Milan.
Specializing in brand enhancement, she works alongside in-house teams to identify a brand's strengths, shape its story and communicate it through tailored strategies. Her approach blends passion, strategic vision and pragmatism, bringing together tradition and innovation. She works mainly in luxury, tourism (incoming and travel), hospitality, restaurants and food & wine, crafting narratives that amplify brand value and make brands recognizable and competitive in their markets.
Carolina Marsico
Press Office, PR & Storytelling
With a master's degree in Publishing and Journalism from the University of Verona, Carolina has built her career around writing, copywriting and storytelling.
She has worked on projects and content across a wide range of fields, from politics to art and from music to publishing, developing a broad perspective and a particular flair for storytelling.
Over time she has delved deeper into social media, turning her passion for content into a strategic tool. Today she helps brands and independent businesses find their voice and tell their story in an authentic, contemporary and engaging way.
At Micaela Scapin Comunicazione she looks after press office activities, media relations, events and storytelling, creating content and projects that build connections and bring out the value of each brand's identity.
Eleonora Grigoletto
Digital & AI
A student of International Trade at Ca' Foscari University of Venice, Eleonora brings a fresh, contemporary perspective to Micaela Scapin Comunicazione.
Passionate about digital marketing and new media, she explores them with a hands-on, authentic approach, developing a keen sensitivity to the languages and tools of digital communication.
She manages social media editorial plans, defines brands' visual identity and builds their image, turning values and personality into consistent, recognizable content.
She keeps a keen eye on artificial intelligence applied to communication: new tools and processes for creating content and telling brand stories.
She brings freshness and a new perspective to the studio, helping the team stay attuned to the language and evolution of the digital world.
Tatiana Mazzuccato
Strategic and Digital Marketing Consultant
With over 15 years of experience in digital marketing, she specializes in crafting innovative strategies for premium brands, with a particular focus on luxury fashion. Her cross-industry approach also allows her to support companies in other sectors, bringing a strategic, data-driven vision focused on brand growth and positioning.
Her work centers on optimizing the customer journey and customer experience to boost sales performance, brand perception and loyalty. Drawing on in-depth knowledge of advanced data analysis and marketing automation tools, she develops tailored digital strategies that always stay true to the brand's exclusive image.
She specializes in managing and coordinating B2B and B2C eCommerce projects, with expertise ranging from business planning to omnichannel and commercial strategy. She oversees the entire project lifecycle, from market analysis and UX/CRO to managing teams and external partners, maximizing results and streamlining business processes.
As a strategic and digital marketing consultant, her mission is to help companies strengthen their online presence, enhance brand positioning, and achieve tangible results through the integration of advanced technologies and innovative communication strategies.
Eleonora Cazzaro
Journalist and international marketing and press consultant
She holds a degree in Communication and Journalism from the University of Padua and Nottingham Trent University, completing her studies in New York.
From 2003 to 2017, she wrote for Corriere del Veneto. As International Press & PR Officer at OTB for the DSquared2 brand for over 10 years, she is now a consultant in international communication and business strategy for various companies and brands in the fashion, beauty, and food industries.
Since 2018, she has been managing corporate projects focused on sustainability and energy transition for businesses and, in 2022, earned a Master’s degree in Sustainability Management & Circular Economy from Cambridge University – Judge Business School.
Anna Tomietto
Art Director
Graphic Designer
Her artistic training began at an art high school, and she went on to specialize in communication with a master's at the School of Advertising Graphics in Venice.
Creativity, simplicity and immediacy are the key words that guide her projects. Type design, color psychology and photography are her passions and the foundations of her work. She never starts her day without a cup of espresso, loves spending time in the mountains and drawing inspiration from the world around her, and is a self-confessed texture collector.
Let's tell your brand's story together
Do you have a project, event or opening to promote? Let's talk.
