Castello
di Roncade

Between art, culture, history, wine and wine tradition

CONDIVIDI

Castello
di Roncade
Treviso

between art, culture, history, wine and wine tradition

The communication plan for the Castello di Roncade deals with direct consultancy of social media marketing and media PR activities, as agreed with Baron Claudio Ciani Bassetti.

From March 2020, we are responsible for the social programming of the Facebook and Instagram profiles of Castello di Roncade. The mission is to broaden the visibility of the location, both from tourist and oenological point of views.

what we have done

for the Castello di Roncade

  • Media kit creation
  • One to one invitation with national and international press journalists to experience the Castello di Roncade
  • PR with specialized media in the wine sector
  • Storytelling on Facebook and Instagram to recount the two “personalities” of the castle: the welcome in the elegant B&B, and the production and direct sale of wine;
  • Press review and follow up.

the identity

of the Castello di Roncade brand.

Since the beginning of the 20th century, Roncade Castle has been the home of Baron Vincenzo Ciani Bassetti's family. Originally from Trento and with ancient agricultural traditions, the family intervened in the architectural renovation and replanting of vineyards in the surrounding hectares.
The winery, led by Baron Vincenzo, together with his son Claudio, now surrounds the entire villa, which the family over the years has never ceased to enhance with great commitment both in the vineyard, the cellar and in the hospitality of the B&B. The true heart of Castello di Roncade is, in fact, the family history that is intrinsic to that of the villa.

the passion for wine

The passion of wine is history. As early as 1500, the lands around the Castello di Roncade produced excellent wines, so much so that grape nectar was considered a food in all respects. The Ciani Bassetti family were born and raised amid the cellars of the castle with the heady scent of the grape harvest. This naturally led to a passion for wine production. The barons are very attached to the Villa Giustinian label: considered the prince of wines produced at Castello di Roncade. From the classic Bordeaux blend, obtained from Cabernet Sauvignon, Cabernet Franc, Merlot and Malbec grapes, aged for at least 24 months in French oak barrels and, thanks to the selection of the grapes in the best vintages, this wine also improves as it ages in the bottle.

B&B

The B&B del Castello di Roncade is an activity that Baron Vincenzo Ciani Bassetti started just over 30 years ago, to link wine tasting and history to the innate sense of Veneto hospitality. The renovated apartments for castle guests are in the side towers, while the more luxurious rooms were created in the central body of the villa.

Castello di Roncade
Via Roma, 141, 31056 Roncade TV
Tel. 0422708736
info@castellodironcade.com
www.castellodironcade.com

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